Why the change in our business name?

25 septiembre 2021

My shop's name wasn't always Roman + Riley.

Back in the beginning of 2019, I was new to motherhood and struggled with finding ways to spend my free time as a SAHM. I was so used to "go, go, go" as I worked full time and went to school full time before having my son. My son was 2 months old when I needed to find an outlet for me that gave me "life" again. I struggled to find my purpose.  

At that time, we were living in our first home that my husband and I owned. So, that allowed me to explore different ideas/routes in the DIY world without approval and all that fun stuff with renting (before this we lived in an apartment so we were more limited).

I started to teach myself how to do different accent walls, refurbish furniture and a whole lot more. There were A LOT of trial and errors which lead to a lot of learning.

Specifically, I loved refurbishing furniture.

I started an Instagram page pretty quickly to have a space to connect with others in the DIY world and simply just have a place for me to reflect on my transformations and progress. "Mama with a Paintbrush" was my original name.

 Slowly, furniture refurbishing turned into sign making- which that turned into custom apparel- which that turned into me getting more "business minded" about it all and I was a tad overwhelmed with the amount of support I received (good thing). I slowly started pulling in brands into my shop that I already loved and used as a mama to accumulate a larger selection for my customers to shop.

Fast forward to now, and I am due with our second baby here soon. I'm due December 2021. My shop has evolved into mostly mama + baby goods and I didn't find "Mama with a Paintbrush" fitting at all for the type of business I had adapted to. 

I sat on the name "roman + riley" for a long time. I just didn't know if I loved it as a business name. Haha! It's my son and daughters name so of course I love the names- I was just hesitant and I wanted everything about my new branding to feel just right this time around now that I’ve pin pointed my focus and mission. The more I sit with the name, the more I fall in love.

I went for it (clearly).

roman + riley has been born.

Happily, you can follow along with my DIY's + home projects on Instagram @mamawithapaintbrush.home

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